DIN A4 format everywhere you look. Everything follows its tradition and stays in line; nothing is out of the ordinary. And thus contradicts one of the principles of modern times: change. What is still unchanged these days, in a world in which actually everything is constantly in motion? What are the ways to make things not only visible, but also perceptible in a dynamic way? Does the classic printed poster still live up to its goal, or will there be perhaps much greater flexibility and adaptability in the future, which we can hardly imagine today?
Inter.acting is an attempt to answer these questions. The interactive poster explores the new dimensions of the digital world as a means of communication. The basis of communication is the interaction between medium and user: through his movements the user not only shapes the perspective and design of the poster, but also the communication of its content. This project is to provide an incentive to take a look into the future. Because if everything around us is inevitably in motion and changing, maybe this change should just be through us and in change with us. This interactive poster was part of the exhibition 'This is a poster', organised by the design bureau→bungalow in Summer 2017. In collaboration with →Lena Manger.